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From Breakup
to Business:
A Tale of Two Sisters

From Breakup to Business:
A Tale of Two Sisters

Once upon a time, Ariel got dumped - on Valentine's Day no less. Hannah, her big sister, was determined to lift her spirits from afar, so she set out to send Ariel a personal care package full of her favorite things.

What started as a simple gesture quickly turned into a stressful retail marathon- hours of sifting through boring gifts, driving to several stores, and one truly miserable experience at the post office later, Hannah questioned: Is it possible to buy 100% personalized care packages online? And just like that, Happy Box was born! 700,000+ gifts later, Ariel's heartache was totally worth it.

Our mission is to make more human connections possible while supporting amazing diverse-owned businesses along the way.

Our Values

  • Do business the “happy” way:
    This means having positive communication and relationships with our customers, clients, vendors, partners, and our UPS guy, Benny!
  • Use the platform we have to shine a spotlight on the issues we believe in: Highlighting amazing business, organizations, and causes that support underrepresented communities.
  • Leverage data and automation to constantly innovate:
    We’re not only gifting experts, we’re also proud data nerds and it shows - the trend-spotting & analytics we do results in happy customers & corporate clients!
More than Gifts and counting!

Ranked 53 on
INC. 5000'S
america's top
growing companies

Why Happy Box?

Relax and let us handle all
the logistics

On trend gifts you won't
find anywhere else

Women, minority
owned & supports
diverse vendors

5-star customer service

Named the 53rd fastest
growing company in America

100% custom branding
& bulk gifting

Beyond the Box

Follow along and learn more about the people and
the behind-the-scenes adventures at Happy Box!