We love teaming up with brands that know how to make everyday moments more fun. This fall, we partnered with Zipcar on a surprise & delight campaign for Boston-based college students. The idea? Put a little extra happiness into their daily drives by leaving a custom Happy Box inside select Zipcars around the city.

For students juggling classes, part-time jobs, and weekend plans, opening the door to find a Boston-themed Happy Box was the last thing they expected - and exactly what makes it so memorable!

A Boston-Themed Experience in tons of Zipcars!

We worked closely with Zipcar to curate a box that celebrates Boston in all its quirky, lovable glory. Inside, students found:

🦞 A lobster-embroidered branded hat

🎯 A Never Have I Ever: Boston Edition game card

🍬Sour apple candies (for the road trip sugar fix)

🏴 A Boston pennant flag to rep their city

😎 A “Wicked Boston” sticker (because it wouldn’t be Boston without “wicked”)

✍️ Zipcar branded pens for all the notes they’lll be taking in class!

♠️ A branded deck of cards, perfect for late-night dorm hangouts

Students in Boston! What are you waiting for? Book a Zipcar around your campus on 9/16 or 9/17 for your chance at snagging one of these custom boxes.